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10                                                                     CA Sri Lanka  Integrated Annual Report 2024



          President’s Message

















                                                                  The year under review marked a key
                                                                  milestone in the history of CA Sri Lanka,
                                                                  as we celebrated our 65th Anniversary,
                                                                  emphasising the long-standing legacy of
                                                                  the Institute in professional education, the
                                                                  development of the accountancy profession
                                                                  and its contribution to the country’s
                                                                  economic growth.




















                              As we reflect on the past year, it is evident that   to shaping the future, further solidifying our
                              2024 has been a year of transformation, resilience,   position as the national body of accountancy. Our
                              and renewed commitment to excellence. The role   steadfast determination to be at the forefront of
                              of Chartered Accountants has never been more   our professions is reflected in our collective vision
                              crucial as businesses navigate evolving economic   denoted by FRONT, which symbolizes being
                              landscapes, technological advancements, and   Future Ready, where we seize Opportunities while
                              changing global dynamics. Therefore, at CA Sri   taking the lead in Nurturing change and building
                              Lanka, we continued our unwavering focus on   Trust.
                              strengthening the profession, expanding our
                              global presence, and fostering a new generation   Encouraging Signs of Progress
                              of financial leaders who are equipped to thrive in   During the year, we recorded the highest
                              an increasingly complex world, adapting to the   student registrations with a remarkable growth
                              demands of the evolving financial and business   in student numbers after a gap of nearly 8 years,
                              landscape.                                demonstrating positive progress. Our efforts
                                                                        in brand building through various initiatives
                              The year under review marked a key milestone   led to enhanced brand visibility locally and
                              in the history of CA Sri Lanka, as we celebrated   internationally accelerating our student volumes.
                              our 65th Anniversary, emphasising the long-  There was also a notable increase in demand for
                              standing legacy of the Institute in professional   programs offered by the SAB Campus and the CA
                              education, the development of the accountancy   Business School. Our structured programs coupled
                              profession and its contribution to the country’s   with practical training, enabled us to create value
                              economic growth. As we proudly reflect on our   for our key stakeholders - students, members, and
                              long and successful journey, we remain committed   the public sector, providing an opportunity for all-
                                                                        round growth.
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